There are a lot of complicated things in the world today that you start to wonder if you should ever trust anything in the world. For instance, when you hear about a teacher or a pastor, who is supposed to guide children right, molesting a child, then you start to wonder if there is any other person that should be trusted. You could interpret the scenario to reflect that a person that is supposed to be an example of morality is not only immoral but also destroying those that are under them. This applies to the reviews site that is supposed to help you to be able to know which companies to trust or not. It is thus, funny when you also don’t know which review company you should trust or which you should not trust.
Independent
A review company needs to be independent. When a review company is
independent, the review company would not be tempted to coerce people to
patronize a particular product. For instance, consider a scenario where a
review website was founded by a company that sells a particular product. They
could influence reviews to favor them and paint their competitors in a bad
light. This also applies to companies that collect their reviews on their
websites. Even though no reviews website will tell you they represent a
particular company while collecting for their competitors or tell you that they
are not independent, you can know from their actions. When you start to notice
that a company that had 10 reviews and 3.8 ratings now have 8 reviews and 4.8
or a company you left a review for previously (either positive or negative),
your review is now missing but some other reviews, opposite of what you left
and before you left it are still there, then you can observe something is
wrong.
Strategy for profit
The motive for inventing
a reviews website could include making money. However, when the strategy
for profit entails allowing reviews dropped on their website to be manipulated
or companies paying to get positive reviews, then such a company cannot be
trusted. Thus, you might try to find out exactly how the company makes its
profit by asking their customer service if you can’t find it anywhere else.
Where the answer is not satisfactory, you might want to consider looking for a
different review website.
Quality of the
platform
The quality of the platform could also be an indication of how trustworthy
the platform is. A reviews company worth trusting must be professional. The
design, clarity, and arrangement of the website will contribute to encouraging
people to drop reviews on the website. These could determine if you would get honest reviews from the platform or not.
Quality of reviews
The quality of reviews could also help you know if a particular review
website is trustworthy or not. Some people go out of their way as
representatives of the company or paid reviewers to leave several positive
reviews for their customers. Thus, when you see a lot of 5-star reviews
following each other within a short time as well as the way the reviews are
written, very neat English, or the same type of errors, then you would know it
could be the work of a single person and not worth trusting.
